Preplo
AI-powered app that converts cooking videos into structured recipes with ingredients and instructions
preplo.app ↗📍 Bucharest, Romania
Verified Data
“~6,494 saves on AI tools directories (Source: https://theresanaiforthat.com/s/video+to+recipe/)”
“1 (Founder Razvan Statescu)”
Company Profile
Contact
@StatescuRazvanStrategic Analysis
Strategy
B2C mobile-first approach targeting social media cooking content consumers. Leveraging AI to solve the friction of converting video recipes into actionable formats. Building creator partnerships to expand content reach and user acquisition.
Tactics
iOS App Store launch with freemium model and multiple pricing tiers including lifetime option. Won RevenueCat's Shipyard Creator Contest for validation and exposure. Using AI tools directories for discovery and building founder's personal brand on Twitter/X.
Competitive Positioning
Positioned against 22 other recipe-saving apps by focusing on AI-powered video analysis rather than manual recipe entry. Differentiates through automated extraction from popular social platforms like YouTube and TikTok rather than traditional recipe websites.
Marketing Approach
Founder-led content marketing through Medium articles and Twitter presence. Leveraging AI tools directories for organic discovery. Contest wins and awards for credibility and PR coverage.
Notable
Winner of Shipyard: Creator Contest 2026 by RevenueCat
🔗 Source ↗Tech Stack
React NativeRevenueCatOpenAI APIRecent News
Related AI SaaS Companies
Discovery Sources
Signals
“1 (Founder Razvan Statescu)”
“~6,494 saves on AI tools directories (Source: https://theresanaiforthat.com/s/video+to+recipe/)”
Evidence
Free mode with limited extractions per month
$588 MRR
Bootstrapped
Winner of Shipyard 2026 by RevenueCat
Transforms cooking videos into detailed, structured recipes.